Post by arfanho7 on Feb 24, 2024 4:36:42 GMT -5
Her recommendation They should consider investments in environmental sustainability anyway assuming that they do believe in generating revenue for their companies. For many firms it s possible to act sustainably and make money at the same time says Henderson the John and Natty McArthur University Professor at Harvard University who has a joint appointment in the General Management and Strategy units at Harvard Business School and serves as co chair of the HBS.
Business and Environment Initiative. FOR MANY FIRMS IT S POSSIBLE TO ACT SUSTAINABLY AND MAKE MONEY AT THE SAME TIME” In her working paper Making the Business Case for Environmental Sustainability pdf Henderson explains how companies like Unilever Coca Cola and Zipcar approach environmental issues with Egypt WhatsApp Number List profit margins in mind. to profit from investing in sustainability forestalling risk increasing operational efficiency and selling to the environmental niche. investments cannot only rely on immediate short term returns Henderson writes in the paper.
Instead it rests on a sophisticated understanding of the risks entailed in doing nothing and on the opportunities inherent in moving early to prepare for a range of plausible futures. Henderson notes that corporate history is chockablock with companies whose potentially risky bets paid off in the long term. Take DuPont s investment in nylon she says. They spent many years stabilizing the process and learning to scale it up. And of course once they introduced it it was an amazing success. Or there s Corning s investment in fiber optics.
Business and Environment Initiative. FOR MANY FIRMS IT S POSSIBLE TO ACT SUSTAINABLY AND MAKE MONEY AT THE SAME TIME” In her working paper Making the Business Case for Environmental Sustainability pdf Henderson explains how companies like Unilever Coca Cola and Zipcar approach environmental issues with Egypt WhatsApp Number List profit margins in mind. to profit from investing in sustainability forestalling risk increasing operational efficiency and selling to the environmental niche. investments cannot only rely on immediate short term returns Henderson writes in the paper.
Instead it rests on a sophisticated understanding of the risks entailed in doing nothing and on the opportunities inherent in moving early to prepare for a range of plausible futures. Henderson notes that corporate history is chockablock with companies whose potentially risky bets paid off in the long term. Take DuPont s investment in nylon she says. They spent many years stabilizing the process and learning to scale it up. And of course once they introduced it it was an amazing success. Or there s Corning s investment in fiber optics.